Müsvedde Notebooks Branding

Client /
SKD Türkiye
Global Compact Türkiye
TÜSİAD
Year /
2016
Project /
Müsvedde Branding
Website /
Photos /

Müsvedde was founded in December 2016 in İstanbul. The founder, designer, and crafter, Simla Akbulut, also works full-time as a sustainability professional in a private company and volunteers in associations. 

The idea that laid the foundation and gave the brand its name was to craft notebooks from one side used papers – called ‘Müsvedde’ in Turkish. So, the journey began by collecting used papers in the office and handing them back to people as hand-stitched notebooks. While ensuring that both sides of a paper were used to complete its life span before recycling, this process also allowed Simla to actually realize her passion for creating handmade notebooks.

The initial idea is that keep the brand hand—made feeling and also sophisticated. To achieve that idea we used the font family called “Adelle” for the logotype and redesigned it.

for more information, you may visit the brand’s own website

one-side used paper —called  “müsvedde” in Turkish →  

one-side used paper —called  “müsvedde” in Turkish →  

one-side used paper —called  “müsvedde” in Turkish →  

one-side used paper —called  “müsvedde” in Turkish →  

one-side used paper —called  “müsvedde” in Turkish →